Family Dollar

Family Dollar is a variety chain store known for its low prices. Family Dollar wanted to introduce a new product in the Brawny paper towel line. The new product was the Brawny Tear-A-Square paper towels. The product was unique due to the option to use a full sheet, half sheet, or a square sheet of paper towel. The main challenge was to show the three different options in an animation that was easy and quick to understand. After receiving the storyboard from the art director, I was tasked to translate it into HTML5 animated banners.